If you have any application, you are likely quite proud of it, or at least like it. Your team designed it to be user friendly, designers made it look nice, your developers and QA team made it work properly. But for some reason, users don’t use it. Let’s try to understand why and how to fix it.
Special permissions. The easiest way to manage logins is to allow the user to log in to the application with the help of social networks. In general, users usually use this method of authentication, and it is easier for the developer as well since they don’t need to make a new registration system or special server. The only problem is when user doesn’t have an account with any of your supported social networks. Another problem can be that the user doesn’t want the authentication system requests full access to the social networking account.
When the application first loads, allow the user to create an account, that supports password reset tools. If your applications uses social networks, it should restrict access to the user's account on the social network.
User-Friendly application. If the user is not sure what to do with a program, he will not use it.
Create an interface that will work and look like the platform it is written for. Tips, clear menus, and an intuitive interface are essential. If the application is more complicated, provide a tutorial.
Paid applications. Most applications have competition and if the price is too high, the user can simply look for free alternatives.
Use in-app purchases for pro versions of applications - this will give users the opportunity to get used to the application, and improve its functionality.
OS versions matter. Some developers create program experience based on what version of the operating system the user will use with the application. Sometimes you may decide to check the version of the mobile operating system only after installing each update of the program. If the version is not suitable, it shows the corresponding notice. Most applications compare their version of the operating system and program requirements, but in some cases the program after the upgrade issues a warning to close.
You can check for an API or check for characters that the program needed instead of checking the OS version. Of course, the decisions that need to be made for each application will vary from operating system to operating system.
Archer Software has a wide array of experience in developing and porting different applications to all the major operating systems: iOS, Android, Windows Mobile and Blackberry. We also have a long history of successfully implementing outsourcing solutions. You can see some of our case studies here. We can take care of routine projects like UI development, Business Logic layer and API updates, integration and updating hardware connectivity layers, technical documentation, and auto-test support. This lets your team focus on the research and science part of your projects. This helps them complete their strategic plan faster, with much less “technical debt” in the project’s codebase.
For more information on how we can develop software that is right for you, please contact us at email@example.com.